Is your marketing plan working? Here is how to say

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What metrics should you use to check if your firm’s marketing plan is working?

Welcome to Five Minute Practice Fix, which features instructional videos from physician and medical affairs expert Neil Baum, MD.These videos are 5-10 minutes in length and will provide practical ideas and suggestions that have been tested in his practice or used by d ‘other physicians who dramatically improve the efficiency and productivity of their medical practices.

About Neil Baum, MD

Dr Baum is professor of clinical urology at Tulane Medical School in New Orleans, Louisiana. Dr Baum is the author of Market your clinical practice ethically, efficiently and economicallyy, now in its 4th edition, has sold over 175,000 copies and has been translated into Spanish. He also wrote The Complete Business Guide to Successful Medical Practice, which was published in 2015. He wrote a book, What is going on there? which served as a guide to women’s health. He has written ten books on the practice management and business of medicine.

Dr Baum was the chronicler of American medical news for over 25 years. Dr. Baum wrote the popular column, The Bottom Line, for Urology schedules For more than 20 years. He has authored or co-authored over 250 peer-reviewed medical articles on various urological topics as well as practice management articles.

Dr. Baum recently published a book, The business basics of building and running a healthcare practice,(Springer 2019), which emphasizes the importance of being involved in the affairs of a medical practice.


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